Core Coaching Society

Training · Nutrition · Mindset

Stop outsourcing your worth

Coaching for women who are competent everywhere except in their relationship with themselves. Not a meal plan you'll abandon in a fortnight. A plan built around the life you actually have.

Work with Katie Start free
Built for you1:1 coaching
Pick your lanePackages & options
FMG Pro ChampionBikini Athletic
Over 100 WomenCoached since 2018
Progress is the promises you keep to yourself  ·  Build the version of yourself that once felt impossible  ·  Your goals, without sacrificing yourself  ·  Progress is the promises you keep to yourself  ·  Build the version of yourself that once felt impossible  ·  Your goals, without sacrificing yourself  ·   Progress is the promises you keep to yourself  ·  Build the version of yourself that once felt impossible  ·  Your goals, without sacrificing yourself  ·  Progress is the promises you keep to yourself  ·  Build the version of yourself that once felt impossible  ·  Your goals, without sacrificing yourself  ·  
01/Who she is for/Two columns, one person

Competent everywhere except here

The woman

  • Low on confidence, high on capability
  • Puts everyone else first, every time
  • Lets external data set her internal worth
  • Wants to learn but has no idea where to start
  • Sick of the rules coaches recite online
  • Needs a routine that fits the life she has

The work

  • Build a plan that works, not one that only gets results
  • Track training, nutrition and mindset together
  • Set goals around how she thinks, not only what she lifts
  • Show her why putting herself first is not optional
  • Retire the people pleasing, permanently
  • Let her be a human being and still make progress

The whole idea

She is not lacking discipline. She is lacking a plan built for her.

02/Four ways in/Free through to 1:1

Start where you are

Four doors, one ladder. Take the free one first if you're not sure. Nothing here needs you to commit before you understand what you're committing to.

01 · Free

Freebie library

Let's take the guesswork out for you without the commitment. Free, for an email.

Browse → 02 · Paid

The Playbook

Jump into our training and nutrition archives. New recipes and workouts every month.

See inside → 03 · Standard

The Project

The only sweat will be from your program, not a weekly subscription payment.

Compare → 04 · 1:1

Work with Katie

One to one, in two tiers. Base or Bespoke, limited places, application only.

Apply →
03/The coach/Katie Alexander
Katie Alexander, founder of Core Coaching Society

The hype girl and the hard conversations

Katie Alexander is a health and fitness coach, and the founder of Core Coaching Society. She works with women who are capable of far more than they give themselves credit for, and who have never had a plan built for the life they actually live.

No two plans are the same, because no two women are. The work is practical: training, nutrition, sleep and energy, tracked properly. But it runs alongside something harder: goals set for how you think about yourself, not only for what you lift.

Lifting weights makes Katie feel strong and capable. At times in her life it has been the only thing that made sense… so much so that in 2018 she completed her Certificate III and IV in Fitness.

Since that moment, it's been a wild, unexpected ride with many plot twists. Katie went from teaching and personal training into a FIFO job, where she qualified as a licensed sparky. This was all in the midst of becoming a pro bodybuilder, where she went on to win her pro show in America to become FMG's newest Bikini Athletic Pro Champion.

After a competitive season of her dreams, she was faced with a brutal realisation: nothing external was going to quieten that nasty girl from within.

She was forced to finally slow down, trust her gut, find acceptance and show up as herself unapologetically.

Katie's return to the fitness industry feels natural… the perfectly aligned time to show other women that they no longer need to outsource their worth, but can stay true to the promises they keep to themselves instead.

FMG Pro ChampionBikini Athletic
Cert III & IV in FitnessAustralian Fitness Academy
Coaching WomenFrom 2018
04/Her women/In their words

The promise kept

Client 01

“I love that for once I actually feel accepted.. Katie is the biggest reason my mindset and confidence has changed”

Taylor · Bespoke

Client 02

“The way Katie explains everything is perfect.. I love her programs! It’s targeted perfectly for me... and I have big goals”

Sophie · Base

Client 03

“Katie asks for consistency not perfection and this has changed my mindset and approach. I’m kinder to myself”

Courtney · Bespoke

05/Start free

Take the first thing for free

Get your hands on a copy of ‘What the Hell is a Macro?’, plus everything else in the freebie library. One email, no drip campaign you have to fight your way out of.

Email address

Unsubscribe any time. Privacy policy

1:1 Coaching · Application only

Work with Katie

Training, nutrition and mindset coaching written for you, not a template with your name typed at the top. Two ways in, depending on how much of Katie you want in your week.

Apply for a place Read the questions first
Two tiersBase or Bespoke
$77–$99Per week
10 WeeksMinimum term
30 PlacesAcross both
01/Two tiers/Base and Bespoke

Same coaching, different amount of Katie

Both tiers are one to one and both are written for you. Bespoke gives you Katie every week and seven days a week, and there are only ten places. Base runs on a fortnightly rhythm with weekday contact, which is why it costs less and why there are more places to offer.

Tier 01

Base

$77 per week · 20 places · fortnightly check-in

  • Your own individualised training and nutrition plan
  • Fortnightly check-in with both video and written feedback
  • Message support on weekdays
  • An in-depth review of personal goals assessed monthly, and a review of your plan each check-in
  • 10-week minimum, then week to week
Tier 02

Bespoke

$99 per week · 10 places · weekly check-in

  • Everything in Base, with twice the hype
  • Weekly check-in with both video and written feedback
  • Message support every single day
  • An in-depth review of personal goals as often as you need
  • Tweak and change your plan between check-ins, so it grows with you
  • 10-week minimum, then week to week

In both tiers

Everything is built, nothing is recycled

Your program is written from your intake, your training history and the hours you genuinely have. It changes when your life changes, because it will.

  • Individual training program, rewritten as you progress
  • Nutrition built to your preferences and your schedule, not a fixed meal plan
  • Video and written feedback at every check-in, not just one sentence or a thumbs up emoji
  • Direct message access between check-ins
  • Mindset goals set alongside physical ones and reviewed together
  • Sleep, stress and energy tracked as part of the plan, not as an afterthought
  • The Playbook, free while you're coached

Both tiers are pointed at the same thing: building the version of yourself that once felt impossible, without sacrificing yourself in the process.

02/How it runs/Five steps, in order

From application to week one

The order matters. Nothing gets written before Katie understands who she's writing for.

  1. Step 01

    Apply

    A short form covering your history, your goals and the hours you actually have. Ten minutes.

  2. Step 02

    Call

    A 15-minute conversation, and the point where Katie tells you which tier fits. If it isn't a fit at all, she will say so and point you somewhere better.

  3. Step 03

    Build

    Your training, nutrition and mindset plan is written and walked through with you before week one.

  4. Step 04

    Run it

    Check-ins every week on Bespoke, every second week on Base, and a plan that gets rewritten whenever your life demands it.

  5. Step 05

    Review

    Every few weeks Katie stops and takes stock with you: what changed, what held, and what the next stretch should look like.

03/Fit check/Honest both ways

Katie will tell you if it isn't a fit

This is you

  • You'll try something unfamiliar even when it's uncomfortable
  • You'll talk openly about the gritty parts
  • You already know consistency beats perfection
  • You want to understand the why, not just be told the what

This is not you

  • You want a meal plan emailed over and never spoken about again
  • You want a number on a scale by a date, at any cost
  • You're not willing to look at how you speak to yourself
  • You want somebody else to do the promise keeping for you
04/Investment

Places are limited on purpose

Katie holds ten Bespoke places and twenty Base places so every plan gets written properly. When a tier is full, applications go to the waitlist and the next place opens when someone finishes.

Base · 20 places

$77

per week · 10-week minimum, then rolling

  • Fortnightly check-in with both video and written feedback
  • Message support on weekdays
  • An in-depth review of personal goals monthly
  • The Playbook free while you're coached
  • Billed weekly, stopped after the minimum whenever you like

Bespoke · 10 places

$99

per week · 10-week minimum, then rolling

  • Weekly check-in with both video and written feedback
  • Message support every single day
  • An in-depth review of personal goals as often as you need
  • The Playbook free while you're coached
  • Billed weekly, stopped after the minimum whenever you like
Apply for a place

Before you apply. Coaching runs on a ten week minimum, then week to week. After the minimum you can stop whenever you like with fourteen days written notice, and fees paid or falling due inside that notice period are not refunded. Once the minimum is served you can pause twice a year for up to six weeks, with three days notice and a $15 administrative fee. Full terms will be provided during onboarding and before you pay anything.

05/Questions

Before you apply

Which tier should I pick?
If you have coached before and know how to hold a plan together on your own, Base is enough. If you are starting out, coming back after a long gap, or you know you do better with someone checking in every week, take Bespoke. Katie will tell you which she thinks on the call.
Can I move between Base and Bespoke?
During your minimum term you can only move up, Base to Bespoke, whenever a place is open. Once the ten weeks are done you can move either way, again whenever there is a place free in the tier you want.
I've never lifted before. Am I too far behind?

No. You don't have to be a gym girl to sign up. Everyone starts somewhere, and Katie's somewhere was 2016. She actually nervously embarked on a weight loss journey after putting her health well down the list.

The Project starts where you are, not where someone else's week one starts. Katie genuinely feels honoured when she can teach women how to finally back themselves, as others did this for her when starting out.

Do I need a gym membership?

A gym is the ideal. It gives you more exercise variety and far more room to keep progressing as you get stronger, so if a membership is realistic for you, take it, because that is where the best results come from.

If it is not realistic, this still works. What you will need is something to work against: some dumbbells, a kettlebell or two and a set of resistance bands will get you a long way. Katie writes your program around the equipment you actually own, so tell her what you have on the application and she will be straight with you about whether it is enough to start.

Will you give me a meal plan?

Not a fixed one. You'll get a nutrition framework built around what you actually eat and when you actually eat it, so it survives contact with a real week.

Over time the goal is to teach you how to make your own food choices rather than follow someone else's. Katie does that by building small habits one at a time, so what you learn stays with you long after the coaching stops.

What if I go away, get sick, or life falls over?
Katie gets it. Sometimes life actually beats you down, and in extreme circumstances that can be discussed openly so the best outcome is achieved for both parties. Outside of this, Core Coaching Society has a ‘pause’ option so you can attend to life before you hit ‘unpause’ on your goals again. This option is only available twice per year for up to six weeks and only after the minimum term has been met. Three days notice is required, and a small $15 administrative fee will be charged to complete this request.
How long am I locked in for?
Ten weeks, because nothing meaningful shows up faster than that. After the minimum term is met, coaching runs week to week and you stop whenever you want. 14 days written notice must be provided. Fees paid or due within this period are non-refundable.

Standardised program · Home or gym

The Project

One plan, written once and run by every woman on it. It is not personalised, and that is the point. It is the same structure Katie would start almost anyone on, bought once for a fraction of what bespoke coaching costs.

Start The Project See how it differs from 1:1
Home or gymBought separately
$66One-off payment
6 WeeksProgram length
ThreeOptional add-ons
01/Two versions/Same plan, different kit

Built for the room you actually train in

Pick the version that matches what you have access to. The structure, the progression and the order of work are identical. Only the exercises change.

Version 01

Home

Minimum equipment needed: 2 x dumbbell sets, 1 kettlebell, resistance bands

  • Built around dumbbells, bands and bodyweight
  • Sessions written to fit a small space
  • Swap list for anything you do not own
  • Suitable for anyone who just wants to find routine with exercise
Version 02

Gym

Full commercial gym access.

  • Barbell, machine and cable work included
  • Heavier loading and a longer progression runway
  • Alternatives listed for busy equipment
  • Beginner to advanced, including appropriate regressions and progressions

In both versions

Everything the plan itself needs

  • The full training program, with the option to progress week by week
  • Video demonstration and explanation of every movement
  • Nutrition foundations, working out roughly how much you need to eat, with a number of meal options each week to suit your needs
  • A tracker for training, food, goals and habits
  • Delivered through the Core Coaching Society online platform, accessed on your phone
  • Start the day you sign up, with no intake date to wait for
  • Exclusive online platform access for the entire 6-week training block
02/Add-ons/Priced separately

Add the parts the plan cannot do for you

The Project stands on its own. These are one-off sessions with Katie for the things a written plan genuinely cannot cover. Book them whenever you want, in any order, or not at all.

Add-on 01

Goal setting

$44 · 30 minutes

A session on what you are actually chasing and why, and how you will know you are getting there. The mindset half of the work, done properly.

Add-on 02

Nutrition advice

$55 · 45 minutes

Your intake looked at properly and turned into targets that fit how you eat, not a meal plan, and not a printout.

Add-on 03

Technique review

$33 · 20 minutes

Send your lifts, get them pulled apart. The one thing video demonstrations cannot do is watch you back.

Add-ons are exclusive to The Project. They unlock the moment you are in.

03/Side by side/The Project against 1:1

Where The Project stops and coaching starts

 The ProjectWith add-ons1:1 coaching
Written for you individually––Yes
Training programStandardStandardPersonalised
Home or gym versionYesYesBuilt to your kit
Rewritten as you progress––Ongoing
NutritionFoundationsAdd onPersonalised
Technique feedback–Add onIncluded
Goal and mindset work–Add onOngoing / Constant
Access to Katie between sessions––Direct
Check-in with Katie––Fortnightly or weekly
Price$66 once$66 + add-ons$77–$99/wk
Look at 1:1 coaching
04/Price

One price, no application

Nobody gets vetted for this one. Buy the version you actually train in, and the PDF and the platform are both yours before you have put your phone down. There is no clock and no recurring charge.

Buy the home version Buy the gym version

One payment

$66

once · no subscription, nothing recurring

  • Everything listed in section 01
  • PDF and platform, both set up the moment you pay
  • Add-ons priced separately, never required

Before you buy. The Project is a digital product delivered to you straight away, so it is not refunded for a change of mind. There is no subscription and nothing to cancel. Your rights under the Australian Consumer Law are not affected by that.

05/Questions

Before you start

Is The Project written for me personally?
No. Everyone on The Project runs the same plan, in either the home or the gym version. That is what keeps it at $66 once instead of $77 to $99 a week. If you want a plan built around your history, your schedule and your goals, that is 1:1 coaching.
I have almost no equipment at home. Can I still do it?
Two sets of dumbbells (roughly 4–5kg and 10–15kg), one kettlebell between 8 and 16kg, a skipping rope and a variety of resistance bands. That is the minimum the home version is written around, and every session comes with a swap list for anything you do not own.
Do I have to buy the add-ons?
No. The Project is complete without them. They exist because a written plan cannot watch your squat or sit down and work out what you are actually chasing. If you do not need either of those things, skip them.
Am I locked into anything?
No. You pay once and The Project is yours. There is no subscription to cancel and no minimum term to serve out. It runs six weeks as written, but nothing stops you taking longer.
Can I move onto 1:1 later?
Yes, whenever a place is open. The best part? The price of your package will serve as a credit to begin your 1:1 journey with Katie.

Free · Email only

Freebie library

Everything Katie gives away, in one place. Download what's useful, ignore what isn't. No sales call attached to any of it.

Get access
4 ResourcesIn the library
$0Cost, always
InstantDownload
01/The library/4 resources
4 meals that shame chicken and rice
Ebook · Nutrition

4 meals that shame chicken and rice

Four high-protein meals that don't taste like a punishment. Macros calculated, ingredients you would actually buy, and not a plain chicken breast in sight.

Download
Let's punch the numbers
Calculator · Nutrition

Macro calculator

Put in your height, weight and how you actually train. Get your protein, carbs and fats back, with no app subscription attached.

Open it
Train like a Pro for 7 days
PDF · Training

Train like a Pro for 7 days

One full week of training, built on the same fundamental principles that helped Katie turn pro.

Download
Track your progress
Tracker · Mindset

Progress tracker

One page for training, food, sleep and energy. Print it or fill it in on your phone. The numbers, kept honestly.

Download
02/One email, all of it

Unlock the whole library

One address gets you every resource above, plus anything Katie adds later. Check your inbox straight after, the download links land there.

First name

Email address

Unsubscribe any time. Privacy policy

03/When free isn't enough
Next step

The Playbook

The full archive: macro-friendly recipes, training sessions and nutrition guides, added to every month.

See what's inside → Next step

Work with Katie

When you want the plan written for you rather than picked off a shelf.

Apply →

Membership · Cancel anytime

The Playbook

The whole archive in one place. Recipes with the macros already done, training sessions you can run tomorrow, and fitness for your mind as well. Unlock clarity with access in the palm of your hand.

Join The Playbook Look inside first
20+ RecipesWith calories + macros
15+ WorkoutsReady for your sweat
New dropsAdded every month
Only $44Per month
01/What's inside/Four shelves

Built to be used on a Tuesday

Shelf 01

Recipes

Every recipe with calories and macros calculated, serving sizes scaled and options for alternatives.

Shelf 02

Training sessions

Pick a single session and get it done. Gym, home, or the couple of dumbbells you dusted off.

Shelf 03

Guides

Protein, progressive overload, recovery guides, eating out. The why behind the how.

Shelf 04

Trackers

Printable and digital logs for training, food, sleep and energy. The numbers, keeping you honest.

02/Sample/Straight from the shelf

A real page, not a promise

Biscoff truffles
Recipe · High protein

Biscoff truffles

P 11G · C 12G · F 5G · 135 KCAL

Upper body training session
Session · Upper body

Shoulders + back

UPPER BODY · 6 EXERCISES · 45 MIN

No more holiday spiral guide
Guide · Nutrition

No more spiral

EATING OUT GUIDE · UPDATED 09/26

03/Membership

One key, every shelf

New recipes and workouts are added every month, so the archive keeps growing and the training keeps changing. This library will keep you on your toes.

  • The entire archive, open the moment you join
  • New recipes and workouts added every month
  • Anything you download is yours to keep, even if you cancel
  • Free while you're coached 1:1

Monthly

$44

per month · cancel any time

Join The Playbook

Cancel any time from your account.

Before you join. Billed monthly from the day you sign up, and you can cancel any time from your own account. Access runs to the end of the month you have paid for, and part months are not refunded. Anything you have downloaded stays yours.

04/Questions

Before you join

Is this coaching?
No. The Playbook is a resource archive you work through yourself. If you want a plan built for you and someone in your corner weekly, that's 1:1 coaching.
Do the recipes suit allergies or vegetarian eating?

Every effort is made to suit allergies and nutritional preferences. While the original recipe may not suit your particular dietary requirements, alternatives are provided wherever possible.

If you are not sure, you are welcome to email Katie at katie@corecoachingsociety.com.au to discuss other options that may be suitable for the recipe that interests you.

Can I use the training sessions at home?

Yes. Inside The Playbook you will find a number of different options, including home and gym sessions, and different modalities too: strength, cardio, HIIT.

While home workouts provide alternatives for minimal equipment, the gym sessions will be difficult to replicate at home without at least a basic range of equipment.

If you want a full program that progresses week to week rather than individual sessions, and is tailored to exactly what you want, you may be better to look at The Project or 1:1 coaching.

Do I get new recipes and workouts added later?
Yes, that is the whole point of it being a subscription. New recipes and workouts land every month, so the archive you join today is smaller than the one you will have in six months.

1:1 Coaching · Base & Bespoke

Apply for a place

You’re here for a reason. Answer a few things below and Katie will be in touch, either way.

Goes straight to Katie at katie@corecoachingsociety.com.au. She reads every one and replies either way.